Leap 29

Our Actions

Strategic Actions

Through immersive onsite workshops, we collaborated with Leap29’s leadership and marketing teams to distil their brand promise and sharpen their value proposition. Working closely with Zita Adamson and Leanne Gilson-McGrath, we uncovered their core values, mission, messaging, and unique differentiators, solidifying Leap29’s position as the premier partner for global talent acquisition and expansion services.

Brand Refresh

Leveraging the insights from our workshops, we crafted a comprehensive proposition framework that integrates multiple branded house elements, highlighting Leap29’s specialised recruitment and global expansion solutions. This refresh included the development of a dynamic new brand identity, complete with compelling hero-messaging and resonant straplines developed by Zita Adamson to showcase their market expertise.

Website Design & Development

Building on the revitalised brand identity, we then worked closely with Leap29’s Marketing Manager to design and develop a whole new website that reflects Leap29’s innovative solutions. The website features a dynamic, responsive interface that serves as a digital hub for their offerings, including case studies, content libraries, and a resource directory, ensuring a seamless user journey.

Enhanced User Experience

The platform’s intuitive mega-menu navigation, targeted audience interaction points, and strategically placed calls-to-action simplify engagement for both clients and candidates. This ensures effortless access to Leap29’s suite of services and facilitates new enquiries with ease.

The Results

Modernised Brand Identity: A refreshed logo and visual style align Leap29 more closely with the global expansion market, reinforcing their industry leadership.

Dynamic Website Presence: A responsive, high-performance digital platform to effectively communicate Leap29’s value proposition, global expertise, and diverse service lines.

Elevated Market Perception: Enhanced credibility and visibility have strengthened Leap29’s brand presence in a competitive global market.

Seamless MarTech Integration: Improved functionality ensures automated and streamlined customer enquiry processes and candidate applications – enhancing operational efficiency.