JOIN TALENT
Branding and website design for a global Talent Acquisition Challenger Brand
CASE STUDY
Join Talent is a global ‘talent acquisition as a service’ (TAaaS) business that has successfully supported 300+ clients in their growth plans, earning recognition as one of EMEA’s stand-out scale-up success stories since their launch in 2018.
Today, Join Talent employs over 250 professionals across 21 countries and has an enviable roster of clients, from start-ups and unicorns to FTSE 30 household names.
Branding & Creative
Web Design & Build
On-Demand Resource
The Brief
Join Talent’s innovative solutions were in high demand following their launch in 2018, resulting in their client portfolio and global workforce growing at a phenomenal rate.
The goal of our partnership was to help them enter the next phase of their growth journey by revamping their brand identity and creating a website where they could exhibit their brand and solutions to a global audience.
Actions
Through a series of virtual workshops with the Join Talent founders, we were able to discover a true understanding of their brand’s promise, purpose, and service proposition.
By aligning our findings from these sessions with the perceived emotions and pain points of their target audiences, we were then able to create a series of unique brand concepts and website wireframes for them to consider.
The results
A one-of-a-kind brand identity and digital experience to complement a unique approach to talent acquisition.
A unified brand identity with a professional and consistent look and feel across all digital and online touchpoints.
Visually striking website design with engaging elements to spark audiences’ curiosity and encourage direct engagement.
A refined service proposition architecture with distinctive structuring of their different offerings and solutions.
A comprehensive suite of digital assets, social media graphics, advertising toolkits, user templates, and sales collateral libraries.
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