OA

Powering the growth of an ambitious recruitment business through an effective marketing partnership.

CASE STUDY

OA Recruitment, an award-winning recruitment agency and talent solutions provider specialising in Temporary, Contract and Permanent appointments within the Industrial, Commercial, Logistics, Business Support, Sales & Marketing markets.

With offices located in Welwyn Garden City, Barnet, Bedford, Hatfield and Milton Keynes, they are committed to building mutually rewarding, long-term relationships with businesses looking to recruit the talent they need to achieve their business objectives.

Visit oa Recruitment

Branding & Creative

Virtual CMO

Social Media

Strategy & Consulting

Web Design & Build

The Brief

After growing and serving a variety of businesses with their day-to-day recruitment needs for over 25 years, OA needed to align their marketing approach to move their brand ahead and communicate their narrative and service proposition with a wider audience.

Our brief was to support their objective to improve their in-house marketing by developing a new marketing strategy, brand refresh, and continuous guidance.

Actions

As a real extension of their business, we worked with the OA leadership team to develop a complete marketing and brand plan for years to come.

This multidimensional strategy has allowed Halt to deliver a brand update, social media content plan, on-demand creative resource, website design, ongoing advice, and mentorship of their internal marketing function.

The results

Positioning an ambitious business alongside industry-renowned brands.

A brand presence that is now renowned for owning the space in the minds of their target audiences when they think of recruitment.

Ongoing management and guidance of their internal marketing team to ensure continued delivery of marketing strategy.

A refreshed brand that resonates with target audiences, ensuring brand recognition across all digital and online touch points.

Providing expert insights as a NED to support the future strategies of the business, including a recent management buyout.

Laura Clark

Managing Director

“We appointed Halt as our marketing agency back in February 2021, and since then, we have been nothing but impressed with not only the results that Halt have provided our business but the level of support, knowledge, and insight that Chris and his team have given all our stakeholders.

Nothing is ever too much, from supporting our marketing division to assisting us with developing an exciting new marketing strategy. Our ROI has increased substantially with Halt on board, with higher client conversions than ever.

For anyone who is considering a new marketing partner – I cannot recommend Halt enough!”